Fundraising From Anywhere
In this age of constant going and running around, it’s a rare mom who gets to stay at home and do the Leave It To Beaver, June Cleaver mom thing. We are all insanely busy bringing our children to the sports, band, and extracurricular activities for which we are doing the fundraising for in the first place. We as parents certainly do not have the free time that our parents did to make fundraising successful. As such we need to use every possible advantage we have, and that includes making use of the new and old cell phones. The new to coordinate and the old to donate!
In that vein, we at Phoneraiser offer the following tips for having a somewhat easy route to your fundraising success.
- Cell phone: You have one, and nearly everyone you know will have one. (That’s one of the reasons to choose Phoneraiser for a fundraiser!) Make sure that everyone on your fundraising team has one another’s cell phone numbers so that you are all in touch and able to coordinate activities.
- Telephone Tree: If you are a larger group, a telephone tree is a must! As the organizer, it is important that you have a deputy, and that you only need to make one or two phone calls in order to pass a message along. Each person on the phone tree should be responsible for calling up to three other people, until everyone has been reached.
- Email: Make sure that your email communications are short and concise, clearly outlining action items and recapping any meetings or conversations that have been had since the last email communication that has gone out.
- Recapping: This is very important, as it is in this way that people who have missed a meeting can be kept up to date, and everyone who was at a meeting can be reminded of what was said.
- Newsletter: If your group has a newsletter, make sure to place updates in the newsletter. This will make sure that people who are working to create a successful fundraiser are recognized for their contribution, and will generally generate more volunteers.
- Website: Does your organization have a website? If so, place a ticker bar on the home page as well as a news section so that you can update your donors and volunteers. Remember that people who are donating either goods or their time are doing it out of the goodness of their heart, but that does not mean that they should not be recognized for their efforts.
You can do any of these things either from the new and improved cell phones that are available these days, or alternatively from any computer. You no longer need to be sitting at your kitchen table or headquarters in order to run a successful campaign.
Of course, the tone of your communications is as important, if not more so, than the means of communication. A positive and enthusiastic tone of communication is sure to generate a more excited and positive response than a lackluster “thanks”. Remember, you are asking people to give, and you should always do so with a smile on your face and in your tone!
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